8th August 2007 – Cairo, Egypt: ITWorx, the largest software professional services firm in Egypt, announced it has been awarded the Adobe “Site of the Day” for their creative artwork on the Vodafone Egypt 3G Website.


Adobe’s “Site of the Day” award (formerly known as Macromedia’s Site of the day before the merger of the two software companies) recognizes websites based on their strong visual designs, superior functionalities, and innovative uses of Adobe products.


Ahmed Kamal, Artwork and Usability Manager, ITWorx, said: “Such a prestigious recognition from Adobe emphasizes the quality work we deliver to our customers. Our team’s expertise and proficiency using Adobe family of products, such as Studio and Creative Suite, is further enhanced by the capabilities of our Usability Engineers. As we initiate the process of websites’ design inception and creation we immediately factor in the website ease of use, creativity, and innovation as key success measures.”


Adobe launched the award program to bring attention to the creative and engineering talent throughout the world. The award-winners are selected by a panel of industry professionals at Adobe and Macromedia who receive thousands of submissions throughout the year.


Mostafa Shoukry, Online Manager, Vodafone, said: “Vodafone Egypt wanted to go live with a compelling bouquet of 3G services and products in record time. We commissioned ITWorx artwork team with building up the website’s creative scenarios. ITWorx team was responsive, professional, and creative. The delivered website is inviting, usable and innovative. The traffic we have witnessed since the new 3G website launch is heavy and promising for more future customers to subscribe.”


Vodafone Egypt 3G Website is created to promote the new 3G broadband services in Egypt to attract and retain customers interested in the 3G technologies as well as surpassing new competition in the Egyptian telco market.


The website engages visitors from the first click. It starts with a slick animation and through an enjoyable user experience; the animated character introduces different services and products to consumers and enterprises handsets. Users can get coverage information, watch the TV commercials, and find answers to all their questions on this site.

About ITWorx:

ITWorx is the largest software professional services firm in Egypt. The company offers Portals, Business Intelligence, SOA and Application Development Outsourcing services to Global 2000 companies. ITWorx serves Financial Service firms, Educational institutions, Telecommunication operators and ISVs in North America, Europe and the Middle East. For further information please visit www.itworx.com

For more information on ITWorx please contact:

Dalia Kamel

Senior Marketing Executive, ITWorx

[email protected]

Tel: +202-673-6111

Fax: +202-276-6188