As Marketing Director across Europe and the Middle East region, Sherif adds a valuable strategic edge to the ITWorx management team, introducing unique marketing strategies and value propositions for the company’s services and products. He is naturally equipped with inspirational leadership qualities and the ability to influence others.

Sherif possesses a strong technology background grounded in Telco operations where he was Enterprise Marketing Director for the largest Internet Service Provider in Egypt (TE-Data) prior to joining ITWorx. He launched a number of new technology propositions to the Egyptian market and achieved an exponential growth rate in the overall sales records for the Enterprise division.

Formerly, Sherif founded the B2B division within Mobily in Saudi Arabia, where he developed several value-added solutions ranging from voice tariffs to product offerings. The starting point of his rich Telco background was through Mobinil, Orascom Telecom’s arm in Egypt, where he successfully managed different roles in Marketing Communications and Product Development.

Sherif holds a BSc in Marketing from the University of North Carolina at Wilmington – USA and is currently completing his MBA from the IESE Business School, University of Barcelona – Spain. He is also a Dale Carnegie certified trainer specialized in Communications Development.

Sherif was a professional basketball player in Spain and for several years Team Captain of the Egyptian National Team as well as for local Egyptian clubs.